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White hair care

 

4 tips for beautiful, shiny white hair

White and salt and pepper hair are extremely attractive and suit all skin types. Learn how to take care of it here.
Long gone are the days when white hair was synonymous with complacency or old age. More and more women are giving up monthly colour touch-ups to hide a natural phenomenon that affects everyone, in one way or another, at one time or another.
It is true that white hair requires special attention. White hair care does exist. Less rich in melanin (the natural pigment responsible for hair colour), white hair is more dehydrated and rebellious. That's why it usually has a different texture than other hair.
"White hair turns yellow with time. That's why it's important to cut it frequently and to always keep it well moisturised and tangle-free", according to Natura Brasil's hair expert Guilherme Cassolari.
Discover our tips for the perfect white.

Tip #1: purple or blue!

To prevent hair from turning yellow, experts recommend using a de-yellowing shampoo usually recommended for light blond hair. "White hair and salt and pepper hair turn yellow with time. Use a purple shampoo to avoid this problem", advises Gui Cassolari. You can use a special shampoo that contains purple or blue pigments that eliminate the yellow tone and bring back the hair's shine, while keeping it healthy.

Tip #2: hydration, hydration, hydration

Low in melanin, hair loses its flexibility and becomes more brittle. It is vital to regenerate the hair fibre with a repairing treatment, like the Murumuru Ekos Care Mask, which penetrates into the capillary fibre and reduces the hair's porosity, while at the same time treating the damage deep down and providing protection.

Tip #3: stay out of the sun

The sun's rays can compromise hair's health, in addition to accentuating the yellowing of white hair and salt and pepper hair. Never expose yourself to heat without using a specific product to protect your hair from damage caused by solar radiation. You can wear a hat or a scarf, which also creates a glamorous, elegant look.

Tip #4: a regular trim

Trimming the ends regularly and perhaps even opting for a short cut are simple, foolproof ways to strengthen white hair and salt and pepper hair. Short hair needs less styling, which makes it easier to maintain as well as being easier on your wallet.

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